The Common Purpose
“Leadership begins with goals. When the followers know what the goals are, everyone understands the importance of their own role for the common purpose.”
The quote is from a former military general and he knows a little bit about the ‘common purpose’. When you are looking for a franchise system to buy into, you should be asking them the same question. What is their common purpose?
We all know it’s to make money, right? But what else do YOU value? What else are you looking for? Make sure when you are asking the Franchisor questions about their system that you include open ended questions, get them talking, learn about the people who control your fate. Can you trust them? Do you like them? Can you see yourself being their partner for ten or more years?
The Four Way Test
Everyone has heard of it, everyone has thought of it, but does everyone use it or at least the principals it is derived from?
The test, which has been translated into more than 100 languages, asks the following questions:
Of the things we think, say or do
1. Is it the TRUTH?
2. Is it FAIR to all concerned?
3. Will it build GOODWILL and BETTER FRIENDSHIPS?
4. Will it be BENEFICIAL to all concerned?
Joey’s Franchise Group has used the test in one form or another for many years. It allows us to bring great products and quality to all of our franchise systems. It helps ensure we bring quality Franchise Partners to market and most importantly it has built a level of trust within our community. Over 5o% of our ReFranchise stores are sold to existing staff members. That says a lot about the brand development, not necessarily the growth, but the brand trust that our Partners and their Employes have with us.
When you’re choosing your next franchise, ask them how they implement the Four Way Test.
Rob Hilditch – VP of Business Development
Joey’s Restaurant | Joey’s Urban | MVP Modern Barbers | Homes & Land Magazine Canada
What drives us....our Partners.
“When we work hard towards something we believe in, it’s called passion. When we work hard towards something we don’t believe in, it’s called stress.”, Simon Sinek
What is your Passion? What drives you?
Our Franchise Group is driven by our Passion to see our Franchise Partner’ succeed. Succeed in their businesses and succeed in their personal lives. Each of our Partners is a member of our franchise family.
We try to build this foundation on trust. Trust is a feeling. It is the same feeling for friends or companies. To earn that trust we need to act like our friends would when interacting with our partners.
Our Partners are the reason for it! They are out ‘why’.
Financing for Franchises
Did you know that most financial institutions have franchise financing programs and that typically your best chance of success and best rate is usually with your current institution. When researching your financing options, start with your local bank that your already hold accounts with. They will be able do give your the best terms and service. Using other lenders can lead to higher rates and shorter terms unless you use institutions that have franchise specific programs. If your local institution can’t provide you with satisfactory terms, look to the institutions below. We recommend their programs regularly and have great success with our franchise partners using them. They’ll not only help you get the financing you need but also review the franchise business model you are considering and give you advice on them.
TD Canada Trust Franchise Financing
Scotia Bank Franchise Financing
Hospitality.....
Ultimately, hospitality is your competitive edge. Don’t confuse that with providing good service — you can give good service and still have people leave feeling un-cared for.
True hospitality doesn’t come from what you DO, it is a result of how you ARE. This creates a training dilemma. How do you help people learn to BE different? For that matter, how do YOU learn to be different?
The truth is that you don’t learn it as much as you allow it to blossom from the inside. It is a wonderfully natural — and totally painless — process of seeing life from a different direction. A Place of Hospitality is designed to help you move in that direction … and help you stay in that place once you have found it.
“To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.” – Donald A. Adams
It all starts with…….you!
Why you need a partner...a franchise partner.
The statistics are overwhelming. Couples live longer than
single people. One study reported that the mortality rate for
single men aged between 30 and 59 is two and a half times higher
than those who are married. Though some of the theories point to
quality of life and earning potential, the most compelling reason
is deeper than that. As social animals, we function better and cope
with stress more easily when we’re in a trusting relationship.
After a hard day, for example, there is someone at home to talk to
– to air your thoughts. Whether running errands, keeping the
household going or raising a family, on so many levels, the best
marriages are like a partnership. And in business…the best
partner- ships are like a marriage. We often spend more time with
people at work than we do with our own families, so some of the
same dynamics should exist at work as at home. Many entrepreneurs
say of their companies, “it’s like a family,” it’s only fitting
then that the family should have two parents. We all know the
increased stress and pressure that single-parent households face.
Whether a formal relationship or not, the best business partners
also have strong emotional bonds. This is the person with whom you
can close the door and share doubt and expose your vulnerability.
This is the person with whom you can bounce ideas and figure out
the best way to “raise the kids.” But more than anything, partners
keep each other going. Being an entrepreneur can be a lonely
affair.
Unlike working in a company, the person at the top doesn’t
have peers. Whether a formal equity partnership, a senior employee
or a right-hand-man or woman, a franchisor-franchisee, every
entrepreneur needs a partner…a business husband or wife. Every
entrepreneur needs someone they trust and who trusts them. And if
for no other reason, having a partner you love working with will
just help you live longer.